/ VITAMIN WATER “END OF THE WORLD BOTTLE“ / 2012
Taking advantage of the end of the world on December 21, 2012 to show everyone that Vitaminwater Restore is the solution to hangovers. After all, what morning after could be worse than the day after the apocalypse? So we created a special « day after the apocalypse » bottle of Restore: Restore 22. With a specific tag to raise awareness among the potential future survivors who will have to face the worst day after in the history of humankind. This bottle was only put up for sale on December 21 all across France, and was sent to journalists and to the most influencial bloggers.
/ SKYN “The Guide“ / 2018
Condoms brand SKYN and GQ Magazine present : PLACES OF INTIMACY.
A guide to the best spots to have sex. To discover the best bathtub to get intimate in, the most savage fur rug, the room with the most mirrors. Because it’s time to remind everyone what is really important in a hotel.
A guide created entirely with SKYN consumers, in a large-scale activation that took place for more than 1 year.
/ PAGESJAUNES “MADE BY PROFESSIONALS“ / 2016
The French Yellow Pages mission is to highlight small local businesses. So we decided to make the first music video entirely produced by the Yellow Pages professionals. From the hair dresser to the electrician or the animal trainer, each job needed for the video was fully accomplished by a local professional from the Yellow Pages.
Awards : Cannes Lions : 1 bronze, Eurobest : 1 silver / CDA : x1.
/ BNP PARIBAS “WE WERE THERE“ / 2014
To celebrate 40 years of partnership between BNP Paribas and Roland-Garros we gathered 39 years of memories and allowed people to write the 40th year’s anecdotes by giving them the opportunity to live great moments : interviewing the players, giving the cup to the winner, making the toss…
Awards : Cannes Lion : 1 gold, 3 silver, 4 bronze / D&AD : 1 silver / Clio : 1 silver, 4 bronze / Eurobest : 1 gold, 2 silver, 2 bronze / CDA : x2 / Grand Prix Stratégies du sport.
/ ASSASSINS'S CREED "UNITE" / 2015
Unity was the first Assassin’s Creed made for multiplayer cooperation. So we didn’t put only one assassin in the trailer (as it usually is) but thousands of them. All created by the fans thanks to a digital experience and placed in this 60 sec film by Joseph Kosinski (Tron, Oblivion).
Awards : D&AD : 1 yellow, 1 wood / Cannes Lions : 1 silver, 4 bronze / Eurobest 1 silver / 4 bronze, ADC : silver, CDA : x3, site of the month FWA, Grand Prix Stratégies.